Semrush Social Review – Complete Overview and Guide 2024

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Social media is increasingly useful for growing your business, building an audience, and driving traffic to your website.

However, managing multiple social media platforms, creating content, tracking performance, and optimizing your social strategy can be easily overwhelming.

That’s where Semrush Social comes in. It’s a comprehensive suite of tools designed to streamline your social media management, making it easier to plan, post, and analyze your content all from one place. 

What is Semrush Social?

Semrush Social is a powerful toolkit that simplifies your social media strategy. It helps you create, schedule, monitor, and optimize posts across multiple platforms.

The tool is designed to make your workflow more efficient and is especially targeted at small business owners, marketers, or social media managers.

With the ability to schedule posts, track your performance, analyze your competitors, and even generate content ideas using AI, Semrush Social has all the tools you need to manage your entire social media campaigns.

Let’s explore everything Semrush Social offers and how you can leverage it to manage your social media presence and overall strategy.

Semrush Social Tools and Features

The Semrush Social toolkit is designed to cover every aspect of your social media marketing strategy.

Let’s look at each of the key features that make it an essential add-on to your Semrush toolkit.

Social Poster

Social Poster is your go-to tool for creating and scheduling content across platforms like Facebook, Instagram, LinkedIn, Twitter, Pinterest, and TikTok.

The tool simplifies your posting routine with an intuitive calendar interface, allowing you to draft, schedule, and post from a single dashboard.

You can even use the built-in AI assistant to craft engaging posts. This seamless workflow lets you keep all your drafts and published posts in one place for easy reference, ensuring you never miss an important post.

Whether you’re running a campaign or posting updates, Social Poster helps you stay consistent and organized. For businesses needing to post frequently, this is a game-changer.

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Social Tracker

One of the standout features of Semrush Social is the Social Tracker. This tool lets you track your social media performance alongside your competitors.

With data on audience growth, engagement rates, and top-performing content, you can compare your social media strategy with that of your rivals.

Whether you’re tracking Twitter, Facebook, Instagram, YouTube, or Pinterest, Social Tracker provides a clear view of your competition’s social media tactics.

This is a powerful way to stay ahead of trends and refine your own approach based on what works for others in your industry.

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Social Analytics

Tracking your social media metrics is essential to understanding what’s working. Social Analytics consolidates all your performance data into one dashboard, giving you a bird’s-eye view of your social presence across multiple platforms, including Facebook, Instagram, LinkedIn, and TikTok.

With Social Analytics, you can easily monitor growth in followers, post reach, engagement levels, and more.

These insights are key to refining your social media strategy and maximizing your impact on your audience.

Semrush provides a straightforward way to visualize this data, making it easy to track your progress over time.

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Social Content Insights

Content is king, but knowing what resonates with your audience can be tricky. That’s where Social Content Insights comes in.

This tool gives you detailed reports on the performance of your social media content, helping you identify the types of posts that get the most engagement.

By analyzing metrics like engagement rate, post reach, and audience interaction, you can adjust your content strategy to better align with your audience’s preferences.

The tool’s filtering and tagging options also allow you to organize content into campaigns, making it easier to track and analyze specific efforts.

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Social Content AI

One of the latest additions to the Semrush Social toolkit is Social Content AI. This tool takes the hassle out of content creation by using AI to generate ideas, copy, visuals, and even videos. You don’t need to use other AI writers to generate social media copy anymore!

Just enter your website or a brief description of your business, and the AI will provide you with daily post ideas tailored to your brand.

Social Content AI doesn’t just stop at ideas—it helps you create posts that fit your tone and style, complete with eye-catching visuals or videos.

Whether you’re struggling with writer’s block or just need a time-saving solution, this tool is perfect for keeping your content fresh and relevant.

Semrush Social Pricing Plans

Semrush Social is offered under a monthly subscription plan, and you can purchase it as a standalone service or as an add-on to your Semrush subscription.

The Social Subscription toolkit costs $29.99/month and can be added to all Semrush pricing plans, including Pro Subscription, Guru Subscription, and Business Subscription. You can check out the details on the main Semrush pricing page.

For users looking to generate social media content with AI, the Social Content AI tool is available separately for an additional $29.99/month.

Semrush Toolkits	Pro Plan	Guru Plan	Business Plan
Semrush Social	+$29.99/mo	+$29.99/mo	+$29.99/mo
Manage multiple social media accounts. Boost brand visibility and get a 360º view of strategies.
Social Content AI	+$29.99/mo	+$29.99/mo	+$29.99/mo
AI-driven content ideas, copywriting, design, and visual templates.

Limits Based on Subscription Level

There are also limits for each tool depending on your subscription level. See a quick summary of the limits under each Semrush subscription.

Subscription Plan	Social	Pro	Guru	Business
Projects	1	5	15	40
Poster Limits	10 owned social profiles	10 owned social profiles	30 owned social profiles	50 owned social profiles
Tracker Limits	50 social profiles to track	50 social profiles to track	100 social profiles to track	300 social profiles to track

Each of these limits scales according to the subscription level, allowing for increased tracking and posting capacity as you upgrade.

With these pricing options and flexibility, Semrush Social ensures you can tailor your plan based on the scale of your social media management needs.

Semrush Social Alternatives

While Semrush Social is comprehensive, it’s not the only tool on the market. Other platforms, like Hootsuite and Buffer, offer similar scheduling and tracking tools, though they might lack the depth of competitor analysis that Semrush Social provides.

Besides, having all social media and SEO-related tools on a single platform makes it far easier to manage and monitor everything.

If you want to compare Semrush Social with what’s out there in the market, take a look at these competitors.

Hootsuite: Known for its user-friendly interface and comprehensive scheduling features, but it may lack in-depth competitor analysis.

Buffer: Offers straightforward scheduling and analytics but doesn’t provide extensive competitor insights.

Sprout Social: Provides advanced analytics and social listening tools but comes at a higher price point.

However, if you’re already using Semrush for SEO or content marketing, Semrush Social is a natural fit, providing an all-in-one solution with tight integration across platforms.

Get Started with Semrush Social

Ready to take your social media management to the next level? Semrush Social makes it easy to get started.

By combining posting tools, competitive insights, and AI-powered content creation, it offers everything you need to boost your social media presence and streamline your workflow.

Semrush Social is a fantastic addition to your digital marketing toolkit, helping you maintain a consistent posting schedule, understand your audience better, and outperform your competitors.

Sign up today or add it to your existing Semrush account and see the difference it can make for your social media strategy.

I highly recommend using Semrush Social in addition to its core SEO features. You can start with our exclusive Semrush deal, which lets you sign up for the extended trial version, giving you enough time to make an informed decision.

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